14. TREASURE HUNT – خزانے کی تلاش
A farmer wanted his lazy sons to work. But they would always refuse. Father, however, knew his sons very well. He told them that there was a treasure hidden under the field. Sons, who were greedy, worked hard on the field but could not find anything. However, after a few days, they saw a bumper crop which made the family very rich. Farmer told his sons that that was the treasure he wanted them to find. Sons learnt the lesson forever that one should do the business he knows best.
Perfecting the wheel requires that you should concentrate on doing what you can do best. You must not spread yourself too thinly. It is better to be a king of one trade than being a jack of all.
ESL knows its business well. It is well versed in selling, supplying, repairing, overhauling and servicing Cummins & Perkins engines. This is its UNIQUE SELLING PROPOSITION (USP). It has been doing these jobs for a longer period of time than anybody else in Pakistan. It is also well versed in paralleling, synchronizing and load sharing involving sets of any make, model, manufacturer, mix of fuel and MAINS.
ESL has all the necessary tools, parts, softwares, dongles, trainings, workshop and calibration facilities to do it. Its engineers know their business best.
Irrespective of where they buy their Cummins and Perkins generators from, customers turn to ESL for good quality service at reasonable prices. Even if the customers don’t engage ESL for their jobs, our engineers help customers negotiate better prices from the competitors who otherwise may have a field day with exorbitantly high prices charged for their parts and services.
So why take recourse to hit and run breed of vendors or those who enjoy proprietary rights and take you to cleaners in terms of cost of doing overhaul service? ESL can deliver you a better value for money with similar or extended warranties.